DISPLAX™ implemented a concept of interactivity for the Holmes Place that appeals to the which of being part of a Health Club. This event allowed different kind of public to find many ways of interaction and their respective contents, services and functionalities existent in the Holmes Place.
With this presence, the Holmes Place had transmitted all his innovatory character, which gives a different way of communication and distinguishes it from the other companies of the same area, materialized on his interactive component.
'We surprised thousands of persons inviting them to 'plunge' inside our stand and interact directly with our DISPLAX™ Interactive Floor system while it was projecting the arrangements of our 'core business'. I guarantee that there was not a single person who walked away indifferently to this experience - so their smiles were demonstrating that the action had been recorded and that it was going to be, certainly, shared', concluded Júlio Pedro Carvalho.
See the video of the project here.
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