The event will be held in the Brazilian head-quarters during the World Cup in South Africa.

EDIGMA developed an interactive multitouch 46'' screen. In the same space there's also an interactive floor - Displax Moovit - where people's body movement interacts with the content projected on the floor. The content are Brazilians products, promoting the culture of the country. The public interacts with videos that show coffee, and exotic tropical fruits, among other traditional products.